#business #web #landing-page Created at 310823 # [Anonymous feedback](https://www.admonymous.co/louis030195) # [[Epistemic status]] #shower-thought Last modified date: 310823 Commit: 0 # Related # 300823 3542 bounce rate A good bounce rate depends on the type of website and industry. Generally, a bounce rate of 40% or lower is considered good, while a bounce rate of 55% or higher may indicate that improvements are needed to engage visitors and encourage them to explore more of your website[1]. Here are some average bounce rates for different types of websites: - Ecommerce and retail websites: 20% to 45% - B2B websites: 25% to 55% - Lead generation websites: 30% to 55% - Non-ecommerce content websites: 35% to 60% - Landing pages: 60% to 90% - Dictionaries, portals, and blogs: 65% to 90% [3] It's important to note that a high bounce rate isn't always bad. For example, single-page sites like blogs or certain types of content might naturally have higher bounce rates[8]. To determine if your bounce rate is good or bad, it's helpful to compare it to industry benchmarks and consider factors such as your website's goals, traffic sources, and user experience[5][7]. Citations: [1] https://www.fullstory.com/blog/what-is-a-good-bounce-rate/ [2] https://contentsquare.com/blog/what-bounce-rate-says-about-your-customer-experience/ [3] https://www.semrush.com/blog/bounce-rate/ [4] https://seositecheckup.com/articles/6-possible-reasons-for-a-high-bounce-rate-and-how-to-fix-the-problem [5] https://blog.hubspot.com/marketing/what-is-bounce-rate-fix [6] https://www.crazyegg.com/blog/high-bounce-rate/ [7] https://www.searchenginejournal.com/website-bounce-rate/332439/ [8] https://support.google.com/analytics/answer/1009409?hl=en [9] https://www.siegemedia.com/strategy/bounce-rate [10] https://rockcontent.com/blog/reduce-bounce-rate/ [11] https://neilpatel.com/blog/bounce-rate-analytics/ [12] https://www.hotjar.com/blog/reduce-ecommerce-bounce-rate/ [13] https://www.linkedin.com/pulse/whats-good-bounce-rate-we-asked-500-analytics-heres-andy-crestodina