#cooperation #rationality #business
# [[Epistemic status]]
#shower-thought
# A-B-fit
#to-digest
Why do we often use the term « a-b-fit » in [[Entrepreneurship]] such as [[Theory-Product-Market fit]]? A lot of things are about synchronising [[Personal growth/Goal|goal]]s, [[Information|information]] and things.
Product market fit means having the product aligned with the market, I.e. the market wants the product.
In the end it's all about [[Optimization|optimization]]: let's say you can measure the value of your product and measure what the market want and place it on curves
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# External links
[[Ambition-execution-fit]]
[[Theory-Product-Market fit]]
[[Testing product-market fit]]