#business #business # [[Epistemic status]] #shower-thought # Market >Every business is fundamentally limited by the size and quality of the market it attempts to serve. >~ [[Kaufman, Josh - The Personal MBA]] >The problem wasn’t that the product was poorly designed—the technology that makes the Segway work is extremely sophisticated, and the benefits are significant: the Segway is a convenient, green urban car replacement. The problem was that very few people cared enough to spend $5,000 on a goofy-looking alternative to walking or riding a bike—the massive market that Kamen expected didn’t exist. >~ [[Kaufman, Josh - The Personal MBA]] >What if you throw a party and nobody shows up? In business, it happens all the time. >~ [[Kaufman, Josh - The Personal MBA]] ![[Pasted image 20220612164845.png]] [^1]: # External links [^1]: https://www.visualcapitalist.com/the-top-100-companies-of-the-world-the-u-s-vs-everyone-else/