#business #idea
# [[Epistemic status]]
#shower-thought #to-digest
# Related
- [[Ideation]]
- [[Start-up ideation]]
# TODO
> [!TODO] TODO
# Start-up idea
## Problem/opportunity
- humans carry more and more wearable tracking their health
- all wearables have different interface (app, web, etc) which creates context switching
- a unified interface for all wearable has the opportunity of building AI models based on more inputs yielding better insights and health assistance
## Solution
- Plaid for wearable: a unified interface for wearables like [[Apple Watch]], [[Ouraring]], [[Neurosity]], [[Brain computer interface|brain computer interface]]s, [[Apple Vision Pro]], etc.
## Markets/customers/users
- hardcore biohackers
- curious biohackers
- potential biohackers
## Why
- Popular: i meet people wearing 5 wearable every day in sf which is driving the planet
- Growing: we're merging w machines - [[Technological evolution]]
- Urgent: we have the tech (AI) but not the data in the easy format
- Expensive: context switch, bad health
- Mandatory:
- [[Founder-market-fit|Why do you want to solve this problem?]]
- [[What's your unfair advantage?]]: