# Metadata Source URL:: https://academy.binance.com/en/glossary/initial-exchange-offering Topics:: #web3, #fundraising --- # Initial Exchange Offering (IEO) | Binance Academy Initial Exchange Offering (IEO) | Definition: The fundraising will be conducted on a well-known exchange’s fundraising platform, such as Binance Launchpad ## Highlights > [!quote]+ Updated on 150223_175248 > > An Initial Exchange Offering, commonly referred to as an IEO, is a fundraising event that is administered by an exchange. In contrast to an Initial Coin Offering (ICO) where the project team themselves conduct the fundraising, an Initial Exchange Offering means that the fundraising will be conducted on a well-known exchange’s fundraising platform, such as Binance Launchpad, where users can purchase tokens with funds directly from their own exchange wallet.