I learned that it pays to hang around with people better than you are, because you will float upward a little bit. And if you hang around with people that behave worse than you, pretty soon you’ll start sliding down the pole. It just works that way ~ Warren Buffett

Where can you add friction for things you want to do less?

Associate with people who are likely to improve you ~ Seneca

Where can you remove friction for things you want to do more?

The key is to keep company only with people who uplift you, whose presence calls forth your best. ~ Epictetus

Brain food -> you become what you consume

Common group trait known as downward norm setting—the performance of the group tends to be limited to the lowest-performing member ~ Continuous Discovery Habits_ Discover Products That Create Customer Value and Business Value

In start-ups

Carrot

• Send your team a notification every time a user get value from your product
• Send your team a notification every time a user struggle / is unhappy

External links

https://share.snipd.com/snip/1a9f9397-c94f-4e0f-81f7-4f75c06ff10e